SNP launches Strategic Alliance with Think180 Australia targeting the Asia Pacific SAP Market

Corporate News
| 5 min read

SNP launches Strategic Alliance with Think180 Australia targeting the Asia Pacific SAP Market

  • - Brings the value of SNP’s CrystalBridge® platform and software with the business focused expertise of Think180
  • - Proven low-risk acceleration of SAP S/4HANA transformation and cloud migrations through automation and specialized expertise

Heidelberg, Germany | Singapore | Sydney, Australia, August 5, 2021 Think180 Pty Ltd., a leading SAP Silver Partner headquartered in Australia, has signed a Silver Partnership deal with SNP Transformations SEA Pte Ltd., a subsidiary of SNP Schneider-Neureither & Partner SE (SNP SE), a world-leading provider of software solutions for digital transformation processes and automated data migrations, to license and distribute SNP software in the strategic and fastest growing Asia Pacific (APAC) region.

The alliance combines the business focused expertise of Think180’s SAP specialization with SNP’s software centric data transformation platform CrystalBridge® and selective data migration approach SNP BLUEFIELD™, that flexibly combines the best of Greenfield (new implementation) and Brownfield (system conversion) approaches.

This will offer a repeatable factory tactic for accelerated SAP transformation in business-critical scenarios such as SAP S/4HANA, cloud migrations, mergers & acquisitions, carve-outs, interface discovery or operational transfer pricing amongst others. The packaged solution bundled with one-stop shop end-to-end software plus service aims to reduce enterprises’ total cost of ownership and offer a faster ROI on their projects in the region.

John Schultz, CEO, Think180, Australia, said, “We are excited to join forces with SNP’s automated software-based approach taking our SAP business enablement expertise to the next level in the Asia Pacific region. We have a long history of delivering our clients SAP solutions that transform business processes, drive new thinking, and utilize the latest technologies. Our partnership with SNP provides our valued clients with a new dimension of fast, secure and low-risk standardized SAP transformations, targeting the small and medium size enterprises segment apart from SAP’s general business and large enterprise segment in the region. With a full visualization of the entire SAP ERP system and flexible simulation of various SAP transformation scenarios through CrystalBridge®, we will be able to offer selective data and process optimizations and simultaneously combine multiple projects into a single go-live, thus ensuring faster ROI with minimal business disruption.”

In an official announcement, Gerald Faust, Managing Director & CEO, Asia Pacific and Middle East, SNP Transformations SEA Pte Ltd., added, “SNP’s strategic focus on the promising and fastest growing APAC region* in SAP transformations is reinforced with our partnership with Think180 Australia‘s proficiency in delivering clients’ business focused SAP solutions. Driven by our synergies for innovative software centric SAP transformations, our factory approach offers a simple, predictable, and reliable package designed to map diverse scenarios even with varying complexities. With our well-established successful competency in delivering several end-to-end SAP landscape transformation projects such as S/4HANA, Cloud migration, merger and carve-out in the APAC region with speed, agility, minimum downtime, reduced risk and costs, we are excited to work with Think180 for our clients on their journey to become an intelligent enterprise.”

Learn more in the whitepaper Remote Migration – Switch to SAP S/4HANA at any time

Source: *Asia-Pacific remains one of the fastest growing regions for wealth with 168,567 UHNWIs expected by 2025 (


About Think180 Pty Ltd.

Think180 are SAP Asset, Work and Project Specialists, optimising your business through intelligent solutions and processes.

Using smart technology like machine learning, in conjunction with SAP technologies, Think180 uncovers intelligent solutions that drive indisputable process efficiencies. Our intelligent, 180-degree way of thinking allows us to solve all your challenges across work execution, asset management, project management, regulatory compliance, analytics, managed services and intelligent migrations and conversions.

We have been solving client challenges Australia wide for over twelve years. Our empathetic and highly-skilled team are totally understanding of your frustrations and will deliver an exceptional customer experience while solving the problem at hand.

For more information, visit: Think180 » SAP Silver Partner in Adelaide, South Australia


About SNP

SNP is a world-leading provider of software for managing complex digital transformation processes. Instead of traditional IT consulting in the ERP environment, SNP offers an automated approach using specially developed software: The Data Transformation Platform CrystalBridge(R) and the SNP BLUEFIELDTM approach allow companies to restructure and modernize their IT landscapes much more quickly and securely as well as migrate to new systems or cloud environments more securely. This gives customers clear qualitative advantages while at the same time reducing their time and costs.

The SNP Group has around 1,600 employees worldwide. The company is headquartered in Heidelberg, Germany, and generated revenues of around EUR 144 million in the 2020 fiscal year. It serves multinational companies in all industries. SNP was established in 1994, went public in 2000, and has been listed in the Prime Standard segment of the Frankfurt Stock Exchange since August 2014 (ISIN DE0007203705). Since 2017, the company has been trading as a European company (Societas Europaea/SE).

More information is available at



Think180 contact

Stephen Silver

Director, Business Development

Tel.: +61 402 791 108



SNP contact

Nicole Huber

Executive Vice President Corporate Development

Phone: +49 6221 6425-920



SNP APAC & ME contact

Priya Sharma

Head – Marketing & Sales Operations, JAPAC and MEA

Tel.: +65 9820 9905